Territory open · Sale, VIC
Own a flooring franchise in Sale.
Sale is Wellington Shire's main commercial centre4, serving a shire of 46,551 people1. Own the first National Floors flooring showroom for Sale, Maffra, Heyfield and the Ninety Mile Beach towns. The territory is open now.
Free to applyConfidentialAbout 2 minutes, mostly taps
The Sale territory
Wellington Shire's centre for work, shopping and services.
Wellington Shire has 46,551 residents1, and Sale is its main employment, education, medical and commercial centre4. About 15,300 people live in the Sale urban area7, with Maffra, Stratford, Heyfield, Rosedale and Yarram all within an hour's drive6.
204 new homes were approved across the shire in 2025–26, 181 of them houses2, and the council has opened up land for new housing at Wurruk, North Sale and Longford5. Victoria's housing target for Wellington is 8,000 new homes by 20513.
Bass Strait energy and RAAF Base East Sale both support local jobs4. The nearest National Floors showroom is in Warragul, about an hour and a half away6.
Within about an hour's drive
Towns within about an hour's drive of central Sale6. Your franchise agreement sets your exact territory.
A showroom, not a van
Everything you need to open a flooring showroom in Sale.
Carpet, hybrid, timber, laminate and vinyl under one roof, with a brand people know. We find the site, fit out the store, train you for three months and send customers through the door. You run the floor.
We send the customers
$500K a year in national marketing, plus Google Ads, SEO and local ads aimed at Sale and Wellington Shire.
Your area stays yours
An exclusive territory of roughly a 60-minute drive around your showroom, protected in your franchise agreement.
Learn it all before you open
Three months of training on the floor of our trading showrooms. 70% of our successful managers came from other industries.
See the numbers Watch our latest grand opening
Your investment
From $395K + GST
The same in every territory. Covers your showroom fit-out, opening stock, training and launch marketing.
What's included
- Exclusive territory, about a 60-minute drive
- Tested showroom fit-out
- Opening stock
- 3 months of in-store training
- Grand-opening campaign
- SEO, Google Ads and local ads
- $500K a year of network marketing
- POS, CRM, field app and dashboards
Ongoing fees
- Royalty
- 5% of gross sales
- National marketing levy
- 2% of gross sales
- Local marketing spend
- $1,500 or 2% of sales, whichever is greater
Is the Sale territory still available?
Yes. As of October 2026, Sale is one of 11 open territories in Victoria. Once a franchise owner is approved for it, it comes off the map.
Why open a flooring business in Sale?
Sale is Wellington Shire's main commercial centre4, serving 46,551 people across the shire1. 204 new homes were approved in 2025–262, the council is opening up land for more5, and the nearest National Floors showroom is about an hour and a half away6.
What area would the Sale territory cover?
Roughly a 60-minute drive around your showroom. From Sale that includes Wurruk, Longford, Maffra, Stratford, Heyfield, Briagolong and Rosedale, the coast at Seaspray and Loch Sport, and Yarram to the south-west6. Your franchise agreement sets the exact boundary.
Where is the nearest National Floors showroom?
Our nearest trading showroom is Warragul, about an hour and a half away. Your three months of training happen on the floor of our trading showrooms before you open. After that, you run on the same systems and dashboards as our own showrooms, with coaching and quarterly reviews.
How much does a flooring franchise in Sale cost?
From $395,000 + GST, the same as every National Floors territory. That covers the showroom fit-out, opening stock, three months of training and your launch marketing. Ongoing fees are a 5% royalty and a 2% national marketing levy on gross sales. Finance is available to approved applicants.
Who finds the showroom site?
We do, with you. We look for the right site in the Sale territory, then fit it out to our tested showroom design.
Do I need to live in Sale?
You'll be on the floor six days a week, so you'll want to live within easy reach of the showroom. If you'd be moving to the area, tell us when you apply.
Do I need flooring experience?
No. 70% of our successful managers came from other industries. You'll train for three months in our stores, and you keep the full video and SOP library after that.
Guides for franchise buyers
Read these before you apply for Sale.
How much does a flooring franchise cost in Australia?
What a National Floors flooring franchise costs to open, what the investment covers, the ongoing fees, and the other costs to plan for before you sign.
Read the guideWhere regional Victoria is growing: new homes and population by area
The latest ABS figures for 11 regional Victorian areas: population, growth, new homes approved in 2025–26 and housing targets to 2051.
Read the guideWhen do Victorians buy new floors? The seasonal pattern
Three years of quotes from our Melbourne showrooms show the busiest and quietest months for new floors, and the best time to buy flooring in Victoria.
Read the guideOther open territories
Not Sale? 10 more towns are open.
Each territory covers roughly a 60-minute drive around its showroom.
Sale is still open.
Apply in about two minutes. We'll call you within one business day.
Apply for SaleFree · Confidential · No obligation