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Territory open · Warrnambool, VIC

Own a flooring franchise in Warrnambool.

Warrnambool is the regional centre for the Great South Coast, a region of about 130,000 people4, and 401 new homes were approved in the city in 2025–⁠262. Own the first National Floors flooring showroom on Victoria's south-west coast.

Free to applyConfidentialAbout 2 minutes, mostly taps

MelbourneBrighton: reservedNunawading: reservedDandenong: tradingWerribee: tradingThomastown: tradingWarragul: tradingGeelong: openBendigo: openBallarat: openShepparton: openBairnsdale: openSale: openMildura: openWodonga: openEchuca: openBacchus Marsh: openWarrnambool
Roughly a 60-minute drive around WarrnamboolIndicative only. Your franchise agreement sets the exact territory.
  • 36,2551people in the City of Warrnambool
  • 4012new homes approved in 2025–⁠26
  • 7,2003new homes targeted by 2051
  • 60 minExclusive territory, by drive time

Local figures from the public sources listed at the foot of this page. Territory status as of October 2026.

The Warrnambool territory

The regional city for 130,000 people on the Great South Coast.

The City of Warrnambool has 36,255 residents and grew 1.0% in 2024–⁠251. It's the centre for health care, education and professional services for the wider Great South Coast, a region of about 130,000 people4.

401 new homes were approved in Warrnambool in 2025–⁠26, 340 of them houses2. The city's growth areas are North East, North of the Merri, and North and South Dennington5, and Victoria's housing target for the city is 7,200 new homes by 20513.

Dairy and meat processing are major local employers4. Port Fairy, Koroit, Terang, Mortlake, Camperdown, Cobden, Timboon and Port Campbell are all within an hour's drive6. The nearest National Floors showroom is in Werribee, about three hours away6.

Within about an hour's drive

  • Port Fairy
  • Koroit
  • Allansford
  • Mortlake
  • Terang
  • Camperdown
  • Cobden
  • Timboon
  • Port Campbell
  • Hawkesdale

Towns within about an hour's drive of central Warrnambool6, all part of the city's shopper catchment in council analysis7. Your franchise agreement sets your exact territory.

Where new homes are going up

  • North East
  • North of the Merri
  • North Dennington
  • South Dennington

Warrnambool City Council's growth areas5. 401 new homes were approved in the city in 2025–⁠262.

A showroom, not a van

Everything you need to open a flooring showroom in Warrnambool.

Carpet, hybrid, timber, laminate and vinyl under one roof, with a brand people know. We find the site, fit out the store, train you for three months and send customers through the door. You run the floor.

  • We send the customers

    $500K a year in national marketing, plus Google Ads, SEO and local ads aimed at Warrnambool and the Great South Coast.

  • Your area stays yours

    An exclusive territory of roughly a 60-minute drive around your showroom, protected in your franchise agreement.

  • Learn it all before you open

    Three months of training on the floor of our trading showrooms. 70% of our successful managers came from other industries.

Guests inside the National Floors franchise showroom in Warragul, in front of the flooring sample walls
Our newest franchise showroom, Warragul

Your investment

From $395K + GST

The same in every territory. Covers your showroom fit-out, opening stock, training and launch marketing.

What's included

  • Exclusive territory, about a 60-minute drive
  • Tested showroom fit-out
  • Opening stock
  • 3 months of in-store training
  • Grand-opening campaign
  • SEO, Google Ads and local ads
  • $500K a year of network marketing
  • POS, CRM, field app and dashboards

Ongoing fees

Royalty
5% of gross sales
National marketing levy
2% of gross sales
Local marketing spend
$1,500 or 2% of sales, whichever is greater
Apply for Warrnambool

Questions

About the Warrnambool territory.

Anything else, ask us on your discovery call.

Apply for Warrnambool
Is the Warrnambool territory still available?

Yes. As of October 2026, Warrnambool is one of 11 open territories in Victoria. Once a franchise owner is approved for it, it comes off the map.

Why open a flooring business in Warrnambool?

Warrnambool is the regional centre for the Great South Coast, a region of about 130,000 people4. 401 new homes were approved in the city in 2025–⁠262, Victoria's target is 7,200 more by 20513, and the nearest National Floors showroom is about three hours away6.

What area would the Warrnambool territory cover?

Roughly a 60-minute drive around your showroom. From Warrnambool that includes Port Fairy, Koroit, Allansford and Hawkesdale, and Terang, Mortlake, Camperdown, Cobden, Timboon and Port Campbell to the east6. Your franchise agreement sets the exact boundary.

Where is the nearest National Floors showroom?

Our nearest trading showroom is Werribee, about three hours away. Your three months of training happen on the floor of our trading showrooms before you open. After that, you run on the same systems and dashboards as our own showrooms, with coaching and quarterly reviews.

How much does a flooring franchise in Warrnambool cost?

From $395,000 + GST, the same as every National Floors territory. That covers the showroom fit-out, opening stock, three months of training and your launch marketing. Ongoing fees are a 5% royalty and a 2% national marketing levy on gross sales. Finance is available to approved applicants.

Who finds the showroom site?

We do, with you. We look for the right site in the Warrnambool territory, then fit it out to our tested showroom design.

Do I need to live in Warrnambool?

You'll be on the floor six days a week, so you'll want to live within easy reach of the showroom. If you'd be moving to the area, tell us when you apply.

Do I need flooring experience?

No. 70% of our successful managers came from other industries. You'll train for three months in our stores, and you keep the full video and SOP library after that.

Warrnambool is still open.

Apply in about two minutes. We'll call you within one business day.

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Free · Confidential · No obligation

Warrnambool is openFrom $395K + GST

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